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Product Manager

Do you have the appetite to Grow Your Magic?

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.

Founded in Belgium in 1919, Puratos is growing rapidly with over 9000 employees in 75 countries, with a consolidated turnover of over €2 billion in 2019. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities, is what makes working at Puratos so magical.


Position Overview

Based at our Puratos Korea Office, in order to further strengthen our Marketing team we are currently seeking an:


English Job Title / Korean Title 

Product Manager / 과장 (Korean Only)

Reporting to Senior product manager (Patisserie & Chocolate) in Puratos Korea. This position is mainly to support Sr Product Manager in developing and executing local marketing activities by adopting global activities based on local consumer insight/data analytics. And this position is closely working with global marketing team, external marketing agencies and local relevant functions (Business Development team). On the other hand, will serve marketing activity execution as Product Manager in the team.


Key Accountabilities

  1. Assist SBU’s Marketing Planning and Execution (60%)
  • Support to develop annual marketing strategy and plan for Patisserie and Chocolate in accordance to company objective
  • Deal with marketing execution details in customer seminar and new product launch
  • Lead and manage Puratos Korea digital activation including social media (Instagram & Facebook), website and Belcolade club via monthly planning in line with marketing strategy and market trend
  • Suggest insight-driven marketing ideas, concepts and innovations across all aspects of marketing mix
  • Proactively involve into regular data tracking (sales, stock, research...)
  1. Full responsibility for small sized BU (30%)
  • Category of BU: Cream Fillings + Decors in Patisserie (TBD)
  • Accountable for sales growth and product margin
  • Portfolio Management: Develops optimal product, price and channel portfolio to meet consumer segmentation needs considering profit
  • Pricing: Recommending pricing strategy that is customer appealing, competitive and profitable
  • Communications: Responsible to develop marketing communications plans which include 1 to 1 communication, digital communications, on ground event (seminar, product demonstration), PR to support the launch of the new product to support the sales team
  1. Support SBU Bakery for customer seminars and samplings (10%)


  • Bachelor’s degree in Business Administration / Marketing (preferred) but not mandatory
  • Min 5 years to Max 10 years of B2C or B2B marketing(preferred) (incl. customer marketing) in global Food category
  • Excellent English and Korean communication/presentation skill
  • Excellent analytical skills and data -driven approach
  • Digital/Social marketing experience is preferred

Required Competencies

  • One team sprit with positive relationship in collaboration with global team, local cross-functional team and external agencies
  • A good personality and attitude: open-minded, honest, diplomat, precise, team player
  • Creative, energetic, self-motivated
  • Strong learning agility and operational resilience
  • Proficient in MS Office based applications
  • Analytical, Having the strong interest of Bakery, Patisserie


Puratos provides a dynamic, entrepreneurial environment that encourages our people to take initiatives and bring ideas that will contribute to the success of the company. Of course Puratos offers a competitive package (salary, group insurance, healthcare, training…) but additionally, offers you a position that you can further develop and shape.