Sales and Marketing Manager

Looking for a Career for Good?

Puratos is a global purpose-driven company focused on bringing people together through food innovation for good. We offer a full range of innovative food ingredients and services for the bakery, patisserie, and chocolate sectors, serving artisans, retailers, industrial and food service companies in over 100 countries around the world. Our passion for innovation, pioneering spirit, and core values continue to propel our global ambitions. This coupled with our commitment to our communities is what makes working at Puratos so magical. 

We offer a competitive compensation and benefit package, designed to promote a Happier, Healthier You.  This includes:

• Annual pay for this position is based on skills and experience ranging from $80,000-135,000
• 20% targeted annual bonus
• Insurance coverage beginning the first of the month—no extra waiting period to get started
• Immediate 401(k) eligibility including a fully vested matching contribution
• Receive over 5 weeks total of paid time off within your first year of service
• Free life coaches, convenient onsite health exams, 24/7 access to Registered Nurses
• Puratos-paid insurance coverage to protect you and your family including Life and Disability insurance

If you are a team player looking for a quality driven and safe work environment with competitive pay, excellent benefits, and the opportunity to grow your career, we invite you to join us and experience Puratos Magic!

Position Overview:

The Sales and Marketing Manager will lead our efforts in expanding market share, driving sales growth, and building brand awareness within the bakery ingredients industry. This role requires a strong background in sales and key account management, some experience in product marketing, and a deep understanding of the bakery sector.

Primary Responsibilities:

Sales Leadership:

• Develop and execute strategic commercial plans to achieve revenue and profit targets. Align plans with Puratos US business development leadership.
• Identify and pursue new business opportunities: directly, through influence and key account plans with Puratos US business development team (BDT), and through management of key broker partnerships.
• Build and maintain strong relationships with existing clients, ensuring customer satisfaction and loyalty.
  • Coordinate with Puratos US BDT ensuring excellent joint communications.
  • Key Account Manager to large account(s).
  • Manage business at Pennant’s legacy customers via Puratos BDT, brokers, or directly.
  • Communicate pricing, product availability, and other tactical information as needed.
• Act as primary commercial contact and conduit for Pennant subsidiary within the Puratos group.
  • Drive performance as a member of Pennant’s executive management team.
  • Lead Pennant commercial team.
  • Attend US and Puratos group meetings to present Pennant results and capture key strategic information to disseminate to Pennant management.
• Provide leadership by setting clear goals and performance expectations.

Marketing Strategy:

• Collaborate with Puratos US Marketing and Product Management teams.
  • Regularly review market data to identify trends, competitor activities, and customer needs.
  • Develop and implement marketing strategies to grow market presence.
  • Support creation of compelling marketing collateral, including product catalogs, brochures, and digital content.
• Collaborate with cross-functional teams from Pennant and Puratos to launch new products and promotions.
• Lead portfolio management projects supported by Pennant commercial team.  

Product Knowledge:

• Stay informed about industry trends, baking technologies, and ingredient innovations.
• Position the company as an industry leader through in-depth knowledge of our product offerings.

Budget Management:

• Develop and manage the sales and marketing budgets, ensuring optimal allocation of resources.
• Monitor and report on key performance indicators, sales metrics, and marketing ROI.
• Own CRM data integrity and report on pipeline and other key customer data.
• Evaluate the effectiveness of marketing campaigns and adjust strategies accordingly.

Competencies/Profile:

• Education experience
  • Minimum – 4 Year / Bachelors Degree in business, marketing, or a related field.
• Work experience
  • Minimum – 3 years
  • Proven experience in sales and marketing roles within the bakery ingredients industry.

Prior Knowledge/Experience

• Proven experience in sales and marketing roles within the bakery ingredients industry.
• Strong understanding of baking processes and ingredient functionality.
• Exceptional communication, negotiation, and interpersonal skills.

Perform as an individual and via influence with colleagues.

Clearly communicate and negotiate with stakeholders at multiple levels, internally and externally.

• Maintain and evolve positive relationships with large, dynamic customers.

Manage projects with multiple stakeholders.

Analyze data to develop and clearly communicate insights.

• Turn insights into plans and actions.
• Assess and prioritize opportunities.
• Craft and deliver presentation materials.