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Sales Representative (East)

Do you have the appetite to Grow Your Magic?

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.

Founded in Belgium in 1919, Puratos is growing rapidly with about 10.000 employees in 74 countries, with a consolidated turnover of over €2.2 billion in 2021. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities is what makes working at Puratos so magical.


Position Overview

In order to further strengthen our Sales team in Poland we are currently looking for a:

Sales Representative (East)


Reporting directly to the Regional Sales Manager, the successful candidate for this key function will be responsible for developing profitable sales and creating partnerships with customers.


Key Accountabilities

  • Reach sales targets by selling more to existing customers, making new customers and achieve Key Development Indicators (KDI).
  • Understand, assimilate and use the Puratos Artisan Sales Process continuously.
  • Prepare and execute the customer and prospect visits based on previous visits, existing sales and detected opportunities.
  • Introduce new products, services (e.g. web shop, Bakers Online, …) and marketing campaigns.
  • Monitor sales on a daily basis and take corrective actions.
  • Build great relationships with existing and potential customers, at all levels, using mainly face-to-face contacts but also leveraging on social media and digital marketing.
  • Provide consultancy, inspiration (recipes, finished goods samples, …) and consumer insights, in a professional way using existing tools.
  • Invite customers and potential customers to Puratos events and Innovation centres, while actively participating and following up.
  • Work closely with Customer Service, Technical Advisors and Marketing to achieve strong results together.
  • Acquire product knowledge by participating in product trainings.
  • Regularly update your knowledge through self-study and going through the provided training material and other documents.
  • Update customer and prospect data in CRM, including segmentation and marketing attributes.
  • Report competitor activities (e.g. new products, promotion, pricing, organization,…) to Marketing & Sales Management.
  • Look for new potential prospects on a regular basis.
  • Conduct specific surveys initiated by Sales or Marketing Management.


Required Competencies

  • Experience working as a Field Sales Leader
  • Managing internal and external customer needs
  • Communicating effectively
  • Team spirit and active collaboration
  • Company & Product Knowledge
  • Market & Customer Knowledge



Puratos provides a dynamic, entrepreneurial environment that encourages our people to take initiatives and bring ideas that will contribute to the success of the company. Of course Puratos offers a competitive package (salary, group insurance, healthcare, training…) but additionally, offers you a position that you can further develop and shape.