Share this Job

BakerOnline Start Up Manager

Do you want to move the planet forward by bringing innovative food solutions to the market? Are you passionate by food and eager to grow a successful start-up towards a global leader?


As BakerOnline Start-up Development Manager, you contribute to the expansion and acceleration of our disruptive service to support professionals in our industry in their digital transformation.

By scaling BakerOnline, we make more H&WB solutions accessible to more people, we help reduce waste instore, and we help bakers to organize better production. You will join the BakerOnline team that is part of Sparkalis – the venture capital fund of Puratos.



Key Accountabilities:

  • You explore and scale together with the BakerOnline CEO the new business model to increase exponentially the number of customers using BOL
  • You promote, advocate and execute the business plan globally
  • You coordinate the development of BakerOnline with close follow-up of the sales results
  • You collaborate closely with countries to accelerate customer acquisition
  • You work closely with Sales/Channel team to implement the business plan
  • You work closely with New Revenues team to define future options
  • You leverage resources in the organization and create top-of-mind enthusiasm for the service across the organization to support the business growth
  • You understand the market in order to provide targeted customer solutions
  • You animate the internal and external communication to increase awareness of BOL
  • You analyze and explore the sales data
  • You look for synergies with Rapidle


Discover more about BakerOnline here:



Who are we looking for?

  • You have a bachelor/master degree with min 5 years’ experience, of which at least a first experience in business development.
  • You have an entrepreneurial spirit with focus on delivery and results.
  • You have good marketing knowledge (theoretical & practical): market research, product positioning, launches, communication especially storytelling, social media.
  • You are an excellent communicator with the ability to influence the team & organization to achieve results in a true team spirit and establish strong international partnerships.
  • You have strong leadership skills : Able to influence and align internally at different hierarchical levels/functions
  • You are digital savvy, you have an analytical & problem-solving mindset.
  • You have developed good sales and negotiation skills. Project management & planning is a plus.
  • You are proficient with MS Office, in particular excel and PPT.  Creative design and video creation  is a plus.
  • You are fluent in English. French, Spanish, Dutch and any other language is a plus.
  • This position will be required to travel up to 30% of the time. Work location: Groot-Bijgaarden (Belgium).



Why would you join Puratos?

You will join a fast-growing, stable family business that has become an international market leader with a corporate culture in which innovation and entrepreneurship are part of our main priorities. You will benefit from a great deal of freedom in your work, with plenty of room for initiative. A great work environment with lots of challenges is what you can expect:

  • Responsibilities and the possibility to take ownership of your work 
  • Training and career opportunities to build your career within our company


You can count on a competitive salary package with attractive benefits such as a company car.

Watch our new corporate movie:



Are you looking for the right recipe for your career?

The secrets behind Puratos’ global success and consistent growth are taste and quality. We would like to welcome you within our enthusiastic, committed and passionate team of more than 10 000 employees. We are an international player and, what is more, a Belgian family business. Our people make the difference every single day. How? By developing, producing and distributing a unique and high-quality range of ingredients for bakers, pastry-chefs and chocolatiers, since 1919.

A century later, our products and services are available in more than 100 countries around the world. Our passion for innovation, closeness to our customers, and their customers, as well as our core values form the basis of our passion to improve.
This is what makes working at Puratos so magical!

Shall we meet soon?